Jeff Morgan is a Jewish believer in Yeshua living in Israel, known for bold, compassionate evangelism. Formerly with Jews for Jesus, Jeff is now heading up "Highway 53" Ministry. Born in California and living in Israel since 2003, he blends both cultures, speaks fluent Hebrew, and engages Israelis with humor, honesty, and a deep knowledge of the Tanakh. His “So Be It” videos have reached millions with the saving message of Yeshua.